Remove Direct Marketing Remove Emarketing Remove Lead Management Remove Stats
article thumbnail

B2B Lead Generation Blog: Podcast: Marketing and Sales for Big Complex Selling (pt 3)

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! What we try to spend time on in this call is "space" shared between marketing and sales.

article thumbnail

ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Creating Sales Opportunities with Lead Scoring – Genius.com white paper by Ardath Albee. The High-Tech Direct Marketing Handbook (Ebook). How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). Blog Marketing Interactions Twitter Ardath421. Ardath Albee.

ROI 100