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Why we care about traditional content management systems, the original no-code tool

Martech

But the internet has moved beyond desktop sites into a variety of digital touchpoints and channels, and CMSs have had to adapt to this change. What are the tools/platforms or software that enable content management? Traditional CMSs include platforms like WordPress , Squarespace , and Sitecore. Headless CMS. Hybrid CMS.

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What is Customer Data Management (CDM)? Definition, Best Practices and Technology

Martech Advisor

In this article, we talk about why marketers need to prioritize CDM, its key components, best practices and popular technology platforms that enable robust customer data management. This gives brands a multitude of opportunities to collect more customer data and use it to enhance customer experiences.