What Works - What Doesn't

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Facebook Enables Brands To Tag Photos. Proceed With Caution.

It's All About Revenue

Not sure if you heard, but last week Facebook made some changes to its photo tagging feature. Makes sense, especially since tagging a photo is innately more intimate than simply liking a page on Facebook. Marketers, for instance, could run photo-tagging campaigns, asking fans to tag themselves when they attend a brand event or use its product. Tagging is a two-way street.

Media 28

Generating B2B Website Traffic Through Social Tagging: Follow Up


social tagging. That experiment showed that tagging B2B thought-leadership content on social media sites increased traffic growth for B2B websites by 50%, and on a B2B marketing blog by more than 100%, over 60 days. monthly growth rate for the year—still a respectable monthly traffic growth rate, but well below the trend line following the social tagging activity.


Web 2.0 Social Tagging Sites, Part 7: The Best


social tagging-driven traffic contributed by each site (e.g. Still, impressively effective. 5) Digg 6.5% A bit more difficult to use than many of the other sites on this list, but apparently worth the effort. 4) Clipmarks 7.1% social tagging sites. Social Tagging Sites, Part 1: Alexa Rankings Web 2.0 Social Tagging Sites, Part 2: The Worst Web 2.0 Overall, Web 2.0

Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings


social tagging sites, according to Alexa. social tagging sites. social tagging, so the comparisons get more apples-to-apples. Digg Alexa Rank: 88 del.icio.us social tagging phenomenon, so if this topic is of interest to you, you won't want to miss this blog over the next few weeks. ** Terms: Web 2.0 Here are the rankings for 42 Web 2.0

Should I Open A New Social Channel? 5 Questions To Ask Yourself

Modern B2B Marketing

Digg : Delve into this library of articles on almost every topic. Delicious : Share interests and articles through tagging and networking. General info sharing sites like StumbleUpon and Digg cover a wide variety of topics and that includes user profiles as well. Do Beyond the old (can we really say that?  Facebook, has only been around for seven years, after all!)

Ning 10

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

One of the interesting things they did in this lesson was to learn about tagging and how other peoples opinion can shape our perception of both individuals and brands. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100. AltSearchEngines. About. Subscribe. Contact. Advertise. RWW Daily by Email. RWW Weekly Wrap-up. Web Apps. Trends. Google. Microsoft. Facebook. Archives. Web 2.0.

Class 77

The Coming Consolidation in Social Networking


social tagging sites. Two to three leaders are likely to emerge within each segment of social media, such as tagging/bookmarking (e.g., del.icio.us , Digg , Furl , Backflip ), community ( MySpace , Searchles ), networking ( LinkedIn , Facebook ), etc. Social media sites are multiplying like rabbits. while back, I posted the Alexa rankings for 42 popular Web 2.0

Two More Social Media Sites to Check Out


Here's another social media tagging site look into, as well as a new place to keep track of everything web-related that's important to you. Okay, with Digg , del.icio.us , Searchles , Zimbio et al does the world really need another such site? In this case, yes—Zanby combines features common to other social tagging sites (such as the ability to browse and create groups) with a powerful set of collaboration features, such as the ability to upload/share documents and photos, create lists, arrange events and start or contribute to message threads.

10 Ways to Use Facebook as a List Building Tool

Writing on the Web

Make sure to avoid tagging too many people or tagging people who might not appreciate the gesture. Digg this! ( Annalaura Brown is guest blogging this week, while Patsi’s on vacation.). Facebook can be a powerful list building tool if you know how to use it properly as such. Share your blog posts. Put it as a link on your fan page along with an explanation. Tweet This!

How to Use Social Media to Leverage the Power of Google


Many journalists cruise techy social media sites such as Digg and Reddit looking for interesting stories to cover and link too. Social Tagging Note: This is a guest post written by Christopher Angus, an award winning Internet Marketer. While Google and social media are two separate entities, they are closely intertwined.

Best of 2008: Social Media Optimization, Part 1


How can you maximize your results through social bookmarking sites like Digg? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users. Social Tagging Why is online reputation management so important?

Best of 2008: Social Media Optimization, Part 2


Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed). Social Tagging How should you measure the impact of social media?

Measuring Social Media ROI with Google Analytics: Part 4 – Standard Reports

EMagine B2B Blog

In previous posts, we discussed ROI with regard to campaign tagging , advanced segments, and profile filters. There is also a column for data hub activities, which is the number of social conversions and events that have happened on one of the official social networks, which includes Digg, Blogger, Delicious, Google+, and Reddit. Social Value. Social Conversions. Social Sources.

Don't They Know Who You Are? Why Reputation Management is Critical


Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. Social Tagging SEO Practice In the old days—like, six or seven years ago—if someone had a bad experience with a company, he or she generally vented about it to a few friends and that was the end of it. Another executive acquaintance has things a bit worse. Buy yourname.com if it is available.

Best of 2009 (So Far): Social Media Marketing, Part 2


Study: Company Blogs Lead Social Media Options by MediaPost Mark Walsh reports that " blogging (is) the most important lead-generation source among social media options, followed by StumbleUpon, YouTube, Facebook, De.lic.ious and Digg " (not a surprising result, considering that those other sites tend to support a corporate blog, not replace it). Social Tagging

Best of 2008: Social Media Optimization, Part 6


Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. Social Tagging How can online video help with SEO and online reputation management ? Which social bookmarking sites have the most clout? Can social media really increase revenue? Take Advantage of.TV You know what else is funny?


5 Social Media Savvy Nonprofits

It's All About Revenue

Nature lovers can contribute their animal sightings, including links to photos, simply by tagging their tweet with the #NWF hashtag. by Jesse Noyes | Tweet this. This article is the third in our Knowledge For Nonprofits series, which is made up of articles, interviews and tips for the nonprofit sector. The previous articles can be found here and here. Twitter. They crave engagement. Video.

Web 2.0 and the Evolution of Marketing


social tagging and its impact on marketing practices. Among Shawn's posts was a link to an interesting SEO'Brien piece on paid Digg-ing and the black market for the unscrupulous use of social tagging. tools and social tagging to effectively promote products and services without "brochure-speak." Hot on the heels of my last post came several news announcements on the growing influence of Web 2.0 First, there was Use Web 2.0 Tools to Drive Loyalty from iMedia Connection. drives customer engagement. tools to drive customer community participation. Web Traffic. Web 2.0

High Points on the Social Media Landscape


Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Digg 243 33,433,760 +51.2 8 Reddit 3,777 4,908,990 +114.6% 8 StumbleUpon 832 4,418,609 +38.6% 8 Delicious 2,735 1,623,083 +2,176.8% 8 Propeller 3,340 1,164,549 -12.1% 8 Mixx 589 879,108 +341.2% 8 Furl 19,326 164,949 +10.7% 7 Searchles 39,385 67,406 +25.7% 5 Blog Tracking Sites where you can promote a blog, search blogs for specific topics, evaluate the popularity of various blogs and track selected blogs. Social Tagging

Using ALL the Tools of Social Media Optimization


Social Bookmarking Sites like Digg , del.icio.us , StumbleUpon , Mixx and Searchles are great places to spread the word about your own thought leadership content as well as, and even more importantly, positive coverage your company gets from other bloggers, journalists or analysts. So, here are some tips for using different types of social media sites for SMO.

Best of 2007: Blog Posts on Social Media Marketing


Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult. This early success with social media can have long-lasting effects on search engine rankings as well."

The 5 Best Social Media Sites for Small Businesses


Rather than starting a blog and tirelessly plugging your entries on Digg or Reddit , you should use the sites above to create long-term business contacts and continuous traffic. Social media sites, no longer relegated to just teens and college students, are now the most cost-effective way for a company to drum up international attention. And so on. No programming knowledge required.

Best of 2007: News Articles on Social Media Marketing


Social media (blogs, podcasts, forums) and social networking sites ( Digg , del.icio.us , StumbleUpon , Searchles , etc.) present exciting new possibilities for marketers—but are also a potential minefield that must be navigated carefully to avoid doing more damage than good to your brand. Social media and social networks are simply an online version of that table at the coffee shop.


Social Media ROI vs. RONI


Publishing this content in a blog, podcast, video or online slideshow and promoting it through Twitter, Facebook, LinkedIn, Digg and other tools enables you to show the world how smart and helpful your people are, rather than trying to convince them through paid (and often ignored) media. Social Tagging Understandably, as businesses begin to invest more marketing/PR dollars into social media, there is great concern over the ROI of these activities. No company, big or small, can afford to spend scarce funds inefficiently, particularly in the current economic environment.

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

Create projects tagging others that are not blog posts Tagging a large group of others in blog posts is all well and good.  This is in the hopes of inspiring some new ideas to help your blog or your client’s blog. 1.  Invest in a custom design In my own blogging from 2005 – 2009 I was using/tweaking various free themes, which did the job.  Exactly. 6.  What did I learn? 

Test 19

The Social Media Email Signature


Social media email signatures can also include elements like AIM name, Digg page, Sphinn profile and Ning group. In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) and email address. For most people, that's still the only information their email signature provides.

Twitter Twaddle, Part 1: What Twitter Is and Why It's Cool


sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). Most Web 2.0 Twitter, however, stands alone. Okay, there's also Pownce , but Twitter is better.) Twitter can be difficult to explain to those unfamiliar with it. variety. sites.

Best of 2008 (So Far) - Social Media Optimization, Part 1


For example, here's the review of Sk*rt (that link wasn't working when I last tried it BTW): "This is another site that is almost a direct clone of Digg. How can you generate lots of high-quality links in just half an hour per day? Increase e-commerce conversions by a third or more? Use social media to enhance your SEO efforts and build your business? The Office didn't just stop there.

Using Social Media: Part 4 - Linking Strategies

PR Meets Marketing

In addition to SEO, bookmarketing sites/services like Digg , Delicious , StumbleUpon , and Facebook’s share application can further extend your news to key audiences.  . Bookmark Your Content: While Digg may be an obvious choice, my perception is that Digg is for more trendy or consumer related stories.  . This is the fourth post in a 6 part series on using social media.

7 Essential Tools for Business Blogs


social tagging button, install a toolbar plug-in to tag your favorite sites/blogs, and more. social tagging service where you can submit your blog, post articles, tag your favorite sites, and add a "My Zimbio" tagging button to make it easy for your readers to tag your blog posts. Digg is monitored by Google Alerts , which further increases your blog's exposure.

Toward a New Knowledge Society

Buzz Marketing for Technology

Like tagging and Digg andâ?¦ It looks like Web 2.0 Classifications (tagging) â?? Slideshare.net (beta). My Slidespace. Upload. Community. Widgets. Latest. |. Most Viewed. |. Most Embedded. |. Featured. |. Most Favorited. |. Most Downloaded. |. Slidecasts. Uploading. Download not available The user has chosen not to allow download of this file. If you need it badly, send a request on his/her slidespace. All Comments (3). Comments on Slide 1. Favorites (66) -->. Add a comment. « Prev. Next » All comments. Add a comment on Slide 1. Embed Video? Are you human? downes.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)


This post offers 10 helpful ideas such as using a custom landing page, tagging fans in photos, using contests, and most importantly – persevering. Digg this! Facebook is an extraordinary phenomenon. Depending on the day, it’s either the #1 or #2 most-visited site on the web. It’s inspired a movie. It has half a billion adherents. And it’s become an imperative point of presence for businesses (or has it ?). Facebook Marketing Tips and Tactics. How to set up a Facebook fan page that works by Direct Creative Blog. Facebook Advertising. Always. Always.&#.

What’s your Social Media diet?

Buzz Marketing for Technology

Digg this! I often get asked the question – how do you keep up with it all? And if there is one thing I pride myself on is being organized. typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader). Weekends are devoted to Blog posts and writing the new book. Tweet This!

The Role of SEO in PR

PR Meets Marketing

From a social media perspective, can you tag keywords to your release or submit it to popular ranking sites, such as digg, delicious, reddit and others?  . This would include Facebook, Twitter, digg, delicious, reddit and other social tagging sites.  . Furthermore, Tom Pick of WebMarketCentral did a great series looking at the different social tagging sites out there.

The new realities of marketing through YouTube

grow - Practical Marketing Solutions

Tagging comments on to more popular videos could drive traffic to your channel. Digg this! I recently spent a nice evening at a friend’s house as he showed me his favorite YouTube videos (including the Nike soccer video ) on a giant high-definition TV.  The videos were being fed into the TV wirelessly through his iPhone. It’s hard to ignore, isn’t it? Tweet This!

Nine Notable Uses for Social Bookmarking

Buzz Marketing for Technology

database: I discovered this technique being used by an experienced Digg user who wanted to track information about other Digg users. He bookmarked user profile pages for all Digg users who he wanted to track; which gave him biographical and contact information. Then he created tags to classify each Digg user. Still other sites, like Netvouz, may have more powerful tagging and search capabilities that meet your personal information retrieval needs. Tags: contacts finding information folders sharing sharing information social bookmarking tagging. realâ??

Internet resources on information overload and productivity | ManagingIO

Buzz Marketing for Technology

Includes some good comments on how information will be structured in the future (directories vs. tagging).   Studies and papers on IO  . Why Digg works. ManagingIO. Ideas and trends to tackle information overload. Skip to Content Home Login. Options: Normal Large. About. Entries RSS. Comments RSS. Internet resources on information overload and productivity. Posted by: Nicolas in: Uncategorized. Hereâ??s s a list of useful websites/ resources I came across that deal with information overload or closely related subjects. Blogs/ Websites with focus on information overload. Search.