Buzz Marketing for Technology

JULY 7, 2008

Therefore, the business goal is to mix shift the segments! I think the goal is to grow the entire pyramid and optimize the experience for each segment. transparency. transparency. There is a temptation to look at this and say, hey, it’s a pyramid. Move 70% to 60%, 20% to 25%, 9 to 12% and 1 to 3%! advertising.

Social Media 100

Social Media Communities Wiki Work Management 100

Convince & Convert

SEPTEMBER 21, 2010

Nothing Aware of you, but never acted Acted once Repeat actions/enthusiasts Advocates Pick up to two of these segments to focus upon, but make sure they are adjacent on this scale. If your audience skews older, you may not want to engage in a lot of “make a video&# contests, since that segment indexes low on the “Creator&# scale.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Webbiquity

FEBRUARY 7, 2011

The process starts with segmenting and targeting and ends with conversion—no suprises there—but interesting incorporates social proof, monitoring and harvesting “positive posts and tweets about your company and products and merg(ing) them with your marketing content, on multiple display units across your websites and Facebook.

Social Media 100

Social Media Paid Content Tactics Tips 100

seo.co

DECEMBER 8, 2020

Social Bookmarking sites (Digg, StumbleUpon, Delicious). By using these channels to communicate with your customers, you project a transparent, trustworthy image which also shows that not only do you listen, but you care. The transparency inherent in social media builds trust with potential consumers. Interactive blogs.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111