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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. Element #3 – Events – throwing events in Facebook is easy, but taking that data and adding that to a profile isn’t. But Facebook?

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7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)

Adobe Experience Cloud Blog

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? Check out Marketo’s Definitive Guide to Social Media. Doing all 7? Need to improve?

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B2B Social Media – 10 Tips From The Definitive Guide To Social Media

Adobe Experience Cloud Blog

DO post events and create groups. Sites like Delicious, Digg and StumbleUpon house lists of websites, blog and articles categorized by tags and topics. Prospects researching company events, conferences and offices love visual elements, as well. DO add a picture. This will help develop your following. 5. LinkedIn 101.

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The 4 Types of Content Metrics That Matter

Convince & Convert

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. Your major CRM and sales automation systems like Salesforce , Eloqua , Marketo and similar make this process automated and easy.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Synchronizing prospect and opportunity databases is key.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

The big news of this event is the launch of Eloqua 10. 21 Tips & Other Impressions from the Marketo User Summit , October 14, 2010 Earlier this week, Marketo , the marketing automation company, held its second ever user conference in San Francisco. Event (105). Marketo (37). They are raving about Eloqua 10.