8 Steps To A More Effective B2B Content Marketing Program
KoMarketing Associates
JANUARY 22, 2015
Having a written (or documented) content marketing strategy makes it easier to succeed. Companies with a documented strategy are much more likely to be very effective (36%) versus those without (11%). Well exceeding the original (documented) goal of 50% year over year growth for the past year. Step 1: Write It Down.
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