DealSignal
MARCH 2, 2024
In essence, intent data serves as a catalyst for more informed and strategic sales enablement initiatives, enabling sales teams to align their efforts with the evolving interests and preferences of their target audience.
DealSignal
DECEMBER 28, 2021
Demand generation marketing is a strategy that marketers use to generate brand awareness and interest in a product or solution at scale, leveraging several disciplines within marketing. The goal of any demand generation manager or marketing lead is to create brand awareness and interest. Demand gen tactics.
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