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A Quick Primer on Google's Search Engine Results Page (SERP)

Hubspot

In simplified terms, a SERP (which stands for Search Engine Results Page) contains two types of content: organic and paid results. Although on-page SERP features are optimal for the user, they can make it harder for marketers to get noticed in organic search results, even when they're ranking #1. What Does SERP Stand For?

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The Ultimate Guide to Internet Marketing

Hubspot

In the crowded space of the internet, how are you supposed to differentiate your business to reach the right audience? The design of your site will showcase your brand’s personality and differentiate your business from every other online business. The answer is internet marketing. They published their strategy on Moz. SocialRank.

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6 SEO Tools to Analyze Your Site Like Google Does

Hubspot

You can monitor your site for malware and crawl errors, both essential for conquering the SERPs. Think about a site like Wikipedia, for example -- they must have tons of links! Actually, through a combination of internal and external links , a single Wikipedia post on Kiefer Sutherland has 599 links. 5) HubSpot's Page Grader.