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The Power of Marketing and Sales Intelligence

DiscoverOrg

OCTOBER 24, 2017

From TechnologyAdvice : If businesses want to keep their pipelines moving (qualified leads in one end, business opportunities out the other), they need access to the right tools and the right information about their prospects and leads. Account-based marketing and sales. Lead generation. Sales and marketing alignment.

Account Based Marketing

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4 Elements that drive B2B direct marketing results

Biznology

FEBRUARY 9, 2016

Over the past few months, I have gotten a number of calls from individuals who are seeking new sales leads for their company. They range from marketing managers to sales managers, and even presidents of smaller firms. This offer is termed “hard” as it commits the lead to an action closer to the sale.

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B2B Marketing Zone

The Power of Marketing and Sales Intelligence

4 Elements that drive B2B direct marketing results

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