Smashmouth Marketing

NOVEMBER 2, 2010

The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management. I'm on the list, so if I've earned your respect in the world of demand gen and lead generation, I'd love your vote. So choose wisely. Members of SLMA and non-members are allowed to vote.

Leads360 100

Leads360 Lead Management Work Management Marketing Management 100

ViewPoint

JUNE 7, 2016

Helping them understand actual vs. assumed buyer behavior in B2B sales environments helps alter their behavior—and helps them be more successful. Note that at this step sales is not saying the lead is qualified (that would be terming the lead sales qualified lead or SQL).

Sales Qualified Leads 120

Sales Qualified Leads Lead Ranking Marketing Qualified Leads PointClear 120

ViewPoint

JULY 11, 2011

The sales cycle may grow longer as larger companies are targeted. Demand for customization and integration from large customers may increase time and cost to complete sales and divert sales and professional resources. Significant market competition from established packaged and on-demand vendors.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

B2B Marketing Zone Posts

AUGUST 3, 2010

3 Great B2B Demand Gen Articles from Last Week - Smashmouth Marketing , July 29, 2010 It’s amazing that there’s so much great content out there surrounding demand generation and B2B sales and marketing! Here are a few that stand out to the Smashmouth crowd from last week: Are Your Inside Sales Reps Good Detectives?

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JULY 31, 2009

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. My point: B2B marketers are looking elsewhere for help generating demand. The trick is to know how to improve.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40