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DemandBase Adds Real-Time Access to Web Visitor Identities

Customer Experience Matrix

At the time, they had just extended their product beyond basic IP-address-based Web visitor identification to provide company details and contact names. This will also change, first with a self-service file upload and eventually with a direct API connection. Pricing for ABR is set at $2,500 per month for unlimited use.

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Marketo Releases Marketo Lead Management 3.0

WebMarketCentral

With more than 200 new features, the release is the most significant since the product's initial launch in early 2008. Pricing starts at $1,500 per month and the company now has more than 150 midmarket and enterprise customers. Marketing automation software vendor Marketo today announced the launch of its Marketo Lead Management 3.0

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I’m sure I forgot a few. Feel free to chime in if I did.