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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

OCTOBER 15, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! She provides quality content and newsletter services for global executive coaches at ContentforCoachesandConsultants. She is co-founder of The Blog Squad , providing blog services and consulting. Ardath Albee's Tip. Marketers Gain Visibility.

ROI 100
ROI B2B Marketing Paid Search Agency Planning 100
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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions.

B2B Marketing 40
B2B Marketing Paid Search Agency Work Management Advertising Agencies 40
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