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B2B Marketing Events Around The World - Dec 2011

MLT Creative

Here's what's on tap for marketing industry events for December. December 5-7 Direct Marketing Institute New York, NY: DMA promotes this DMI seminar that will cover the core areas of each marketing channel, from offers and propositions, to copywriting and design. Click this event's title above to know more.

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The One-Person B2B Marketing Department Playbook – Chapter 2 – Filling the Gaps

thePoint

Advisors – search out the individuals in your company that really “get” the marketing, customers (pains/needs), your unique value to the market, etc. Recruit them as people that you can run ideas past or include in workshops around strategy/messaging/content. that provide more in-depth information about your products/services.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Joe Pulizzi and Jonathan Kran z published The Content Marketing Playbook: 42 Ways to Connect with Customers. 3 speaking/workshop inquiries. Blog Demand Generation Twitter abneedles. Adam is Director, Field Marketing and B2B Marketing Evangelist at SilverPop. The High-Tech Direct Marketing Handbook (Ebook).

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Lisa Cramer. LisaJCramer.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Lisa Cramer. LisaJCramer.

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ClickInsights: How to make marketing messages memorable?

Ambal's Amusings

The High-Tech Direct Marketing Handbook (Ebook). How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). Marketing Edge podcast. Blog Marketing Interactions Twitter Ardath421. (Mac) B2B Lead Generation Blog. Marketing Interactions. Ardath Albee.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Best Integrated Video Marketing Campaign Winner: Gainsight Finalists: Workfront, Tintri Every year, Gainsight invests millions of dollars into Pulse, its conference for the customer success industry. Results : Lattice Engines measures results in terms of awareness/engagement and demand generation.