Webbiquity

FEBRUARY 16, 2016

B2B product marketing budgets are expected to increase on average 3.1% next year–but budgets for B2B services marketing are projected to grow nearly 7%. ( However, spending on digital marketing specifically is projected to rise 14% for B2B products and 20% for B2B services in the coming year. ( MediaPost ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Vidyard

OCTOBER 20, 2015

It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Results : Lattice Engines measures results in terms of awareness/engagement and demand generation. Emails with videos have a 38-percent higher open rate. They use video calls-to-action to generate leads.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

Here are the winners and finalists in each VMA category: Video Marketing Impact Award Winner: Hootsuite Finalists: Payscale, Pardee Homes / LJG Partners / Hapyak Hootsuite was recognized for two creative and clever video campaigns that generated significant business impact. Emails with videos have a 38-percent higher open rate.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

Hootsuite was recognized for two creative and clever video campaigns that generated significant business impact. It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Results : Lattice Engines measures results in terms of awareness/engagement and demand generation. Big Bang, Small Budget Award.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50