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Examples of Account-Based Marketing Use Cases to Help Take Your ABM to the Next Level

The ABM Agency

Few ABM Strategies Customized Content and Messaging: Relationship Building Tactics: Lead Nurturing Programs: 7.1 :1 This content should be customized to meet the distinct demands of each targeted account, taking into consideration their sector, size, location and other factors.

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Examples of Account-Based Marketing Uses Cases to Help Take Your ABM to the Next Level

The ABM Agency

Few ABM Strategies Customized Content and Messaging: Relationship Building Tactics: Lead Nurturing Programs: 7.1 :1 This content should be customized to meet the distinct demands of each targeted account, taking into consideration their sector, size, location and other factors.

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How ABM Maturity and B2B Sales Revenue are Intertwined

Valasys

ABM maturity and B2B sales revenue are intertwined, with ABM contributing to shorter sales cycles, optimized customer experiences and pulsation of other account-specific strategies for fueling and driving the demand generation engine. Read more on Top 5 Ways to Supercharge ABM with Intent Data. ABM stands for Account-Based Marketing.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. The data has to flow back and forth and not dirty up the pipeline with raw leads.

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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

B2B demand generation marketers face a growing list of challenges, from navigating complex buyer journeys to breaking through the noise of a crowded marketplace. High-quality, validated, opt-in leads are essential to driving sales and revenue growth, but generating them is no easy task.

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139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)

SnapApp

From actionable content marketing and demand generation techniques to the latest marketing technology and industry insights, this list of top content marketing blogs has something for everyone. Marketing, sales, customer service, IT, and more. Demand Gen Report. Frequency (Do they consistently publish great content?).