Remove De-duplication Remove Guidelines Remove Link Building Remove Long Tail Marketing
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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Lazy link building. Duplicate content. Marieke van de Rakt, founder of Yoast Academy and CEO of Yoast, writes that the ideal site structure looks like a pyramid and includes levels like: Home. Keywords have long been the focus of many digital marketers. Lazy link building. Lazy link building is out.

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Complete On-Site Technical SEO Checklist

seo.co

The low-hanging fruit often includes long tail keywords like the 8-word phrase that wasn’t provided in Google’s Keyword Planning tool. Ensure you don’t have duplicate site versions indexed in the search engines. Usually, they’re long tail keywords. The caveat: don’t use AMP sites for link building.

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Search Engine Indexing vs. Search Engine Ranking: What’s the Difference?

seo.co

Although, content marketing, when used for link building, is actually part of ranking high in the SERPs. Pages can get de-indexed. There are many reasons web pages get de-indexed: The page collected too many poor-quality backlinks. If you got a page to rank using black hat SEO tricks, don’t expect it to last long.