SalesIntel

FEBRUARY 8, 2023

Data cleansing : Sales Intelligence includes finding flaws in data, correcting them, normalizing data, de-duping it, and keeping the data up to date. You may establish alerts for any moves the buyer makes, key events, and various market trends so that sales employees can capitalize on the new development.

Ideal Customer Profiles 52

Ideal Customer Profiles De-duplication De-duping B2B 52

chiefmartech

DECEMBER 21, 2015

So I won’t offer any predictions for 2016, but I’ve probably qualified to share several not-quite-predictions — slightly vague but meaningful ideas and trends that I think are likely to impact marketing in the year ahead. The next version of my landscape won’t cover all of them, just a large representative sample.

Enterprise Management 160

Enterprise Management Work Management Marketing Management Marketing Budget 160

Digilant

NOVEMBER 5, 2019

Instead of having to rely on each platform’s reporting or trying to understand how to de-dupe conversions across platforms, a multi-touch model can be created. . Facebook will only share click level data and a sample of their impression data. Opportunity outweighs limitations.

Multi-Touch Attribution 40

Multi-Touch Attribution De-duping Advertising Agencies Multi-Channel 40

Digilant

NOVEMBER 5, 2019

Instead of having to rely on each platform’s reporting or trying to understand how to de-dupe conversions across platforms, a multi-touch model can be created. . Facebook will only share click level data and a sample of their impression data. Opportunity outweighs limitations.

Multi-Touch Attribution 40

Multi-Touch Attribution De-duping Advertising Agencies Multi-Channel 40