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15 cutting-edge tools every B2B marketer should know

Martech

Dig deeper: A sales-side view of marketing, automation and AI SALES Ecommerce: Forrester predicts that, while B2B offline sales will remain flat, B2B ecommerce will grow from $1.7 Long live B2B marketing innovation! trillion in 2021 to $3 trillion by 2027. Which is why some sales-related technologies have landed on this list.

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Automating B2B List Building: Tools and Techniques for Streamlined Lead Generation

Only B2B

Must Read: Pro Tips To Build Your B2B Contact List On LinkedIn Essential Tools for Automated B2B List Building A. Research by Forrester indicates that companies that excel at lead nurturing generate 50% more sales qualified leads at a 33% lower cost. According to Epsilon, personalized emails deliver six times higher transaction rates.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. If you have income in your database, isolate customers in the upper middle tier (for most companies). link] [link] Biz Tips Daily Do brand influencers hang out on #Facebook, or #Twitter? Eat 10 sandwiches, get the 11th free.