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How to Turn Your Blog into a Lead Generating Machine

PureB2B

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. For example, you can set up an exclusive section on your blog that provides in-depth insights on concepts already tackled in regular blog posts. Database Marketing ) to other resources on your site.

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Decoding the True Essence of Outbound Marketing

MarketJoy

Apart from the above, sales campaigns need outbound marketing to deliver their messages all over the world. Product innovations constitute a solid example of such campaigns, are adopted to garner utmost attention, and assist in gaining an edge over competitors. From every outbound initiative, marketing leads are produced.

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Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

They have added new capabilities for delivering highly personalized direct mail, SMS/voice reminders, and on-demand fax and RSS delivery – interesting stuff that, while I’d need to talk to a client or two to be convinced of their specific usefulness, show that Eloqua is delivering a broader range of lead nurturing, drip marketing capabilities.