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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. Too often, people (IT, sales, marketing, whomever) rush to buy technology which appears to solve their business issue, without taking the time to lay the groundwork for a successful implementation.