Martech

SEPTEMBER 21, 2021

Combined, the core features offered by most marketing automation platforms profiled in this report include: Email marketing and landing page development; Lead management (i.e., More advanced mobile marketing features include SMS/texting, in-app marketing and remote platform management from mobile devices. Dynamic content creation.

Marketing Automation Services 112

Marketing Automation Services Enterprise Management Work Management Marketing Management 112

DealSignal

JUNE 14, 2021

When done correctly and driven by data, outbound sales can be a winning tactic for any team. 1 Build your ideal customer profile (ICP) Before you begin hitting the pavement, it’s critical to build your ICP to know who you are targeting. You can tap into this social network to prospect for new leads.

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing & Strategy Data Hygiene Multi-Channel 52

DealSignal

MARCH 22, 2023

This is another area where you miss utilizing your CRM data to the fullest. Data hygiene isn’t the most thrilling task—which is where technology can come in to save the day. B2B data platforms that offer a CRM Data Health capability can help ensure that your CRM data is clean and up-to-date.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

DealSignal

JUNE 3, 2021

This is another area where you miss utilizing your CRM data to the fullest. Data hygiene isn’t the most thrilling task—which is where technology can come in to save the day. B2B data platforms that offer a CRM Data Health capability can help ensure that your CRM data is clean and up-to-date.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52