Valasys

DECEMBER 18, 2019

Valasys Media : Valasys Media a globally acclaimed company that assists B2B clients with an array of tailored services such as lead generation , account-based marketing , lead nurturing , event promotion services , list building services & content syndication services to help marketers optimize their core bottom-line endeavors.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Valasys

AUGUST 19, 2019

Content Marketing can be an effective tool for producing leads for the B2B businesses, provided the pieces of content being generated are of high-quality & relevant to the industry. . 74% of the companies stated that converting leads into customers was their top priority .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 6, 2019

If the budget permits companies should invest in lead management & marketing automation technics & software such as Terminus or Engagio. Several academic pieces of research advocate the proven effectiveness of WOMM in driving sales conversions & in managing brands’ reputations through omnichannel marketing endeavors.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 25, 2019

Origin of Inbound Marketing: HubSpot’s co-founder, Brain Halligan, coined the term “Inbound Marketing” in the year 2005. According to HubSpot, Inbound Marketing can be defined as follows: “Inbound marketing is about creating valuable experiences that have a positive impact on people and your business.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45

Valasys

JULY 8, 2019

According to a study by HubSpot, about 80% of the users recall a video ad they viewed during the course of the past 30 days. Word of Mouth Marketing (WOMM) is an indispensable advertising tool for optimizing conversions. Pieces of content are required throughout the buyers’ cycle as well as for the retention of the existing clients.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56