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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

MarTech) The average open rate for email newsletters across all industries is 21.33%. Media Post) Welcome emails have the highest open rates (91.43%) and an average CTR of 26.9%. DataReportal; TikTok) The average click-through rate (CTR) for a social media ad is 1.36%. eMarketer) Image Source: Nexcess The U.S.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

However, just over a third of marketers view each channel as valuable for lead generation. eMarketer ). eMarketer ). The average click-through rate (CTR) for online display ads is 0.11% (roughly one click per one thousand views). eMarketer ). eMarketer ). eMarketer ). iMedia Connection ).

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Inbound Marketing Automation Blog ( Inbound Marketing Marketing Automation Efficiency Measurement Sales Process ). We’ve Got Algorithms.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 eMarketer ). 60% of B2B marketers identify lead generation as their top online marketing challenge. eMarketer ). Which lead gen tactics work best? Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. eMarketer ). eMarketer ).

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 eMarketer ). 60% of B2B marketers identify lead generation as their top online marketing challenge. eMarketer ). Which lead gen tactics work best? Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. eMarketer ). eMarketer ).