Webbiquity

JANUARY 17, 2011

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. by eMarketer. 80% of Twitter use is on mobile devices. At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising.

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Webbiquity

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? The average CTR for banners is 0.01 eMarketer ). eMarketer ). Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. eMarketer ). eMarketer ). eMarketer ). eMarketer ). B2B Marketing Insider ).

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Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? The average CTR for banners is 0.01 eMarketer ). eMarketer ). Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing. eMarketer ). eMarketer ). eMarketer ). eMarketer ). B2B Marketing Insider ).

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Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

AUGUST 5, 2013

eMarketer ). Social media…to engage or to advertise? Turns out agencies are slightly more likely than in-house marketers (81% vs. 75%) to advertise on social networks, while corporate marketers are significantly more likely to utilize “free” social media tools (89% vs. 71%). Facebook = mobile.

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Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. 80% of Twitter use is on mobile devices.

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