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What every marketer needs to know about programmatic advertising

Martech

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. of the digital display ad market, according to eMarketer. One-quarter of retailers are generating more than $100 million in revenue from their media networks, according to Forrester. In the U.S.,

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Gitnux) YouTube mobile video consumption grows by 100% every year. Demand Sage) YouTube is the most widely used video marketing platform, with 90% of video marketers using it. Media Post) Welcome emails have the highest open rates (91.43%) and an average CTR of 26.9%. eMarketer) Image Source: Nexcess The U.S.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

On average, Google image results have a CTR of 0.21%, however it varies extensively by industry. Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Key channels that target older online users are Facebook and YouTube. hours per day on their mobile devices.” ( Emarketer ).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. Yes—sort of. There are 1.5

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Social Media Revolution by YouTube. YouTube now hosts more than 100 million videos and is the second largest search engine. More than half of YouTube users are under 20 years old, and let’s hope they live long lives: it would take 1,000 years to watch every video currently posted on the site. DoubleClick got 1.7%