5 Best practices of trade show lead qualification
Biznology
AUGUST 19, 2015
At the end of most trade shows, a large number of booth visitor’s badges have been scanned, and some information may even have been recorded in a CRM system (or other method) to record potential leads. The first level targeting matrix is usually industry code (SIC or NAICS) and company size. Don’t Spin Your Wheels.
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