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Content marketing for enterprises: Q&A with Percolate CEO Randy Wootton and VP of Marketing Greg Roth

ClickZ

Percolate’s content marketing platform is used by enterprise companies including Microsoft, Bosch, United Airlines, and BP. Percolate’s technology falls somewhere between a “content marketing platform” and a “marketing resource management tool.” Image source: Percolate.

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The Power of AI in Sales & 5 Ways You Can Use It

Hubspot

Although only 37% of all sales organizations currently use AI in sales processes, more than half of high-performing sales organizations leverage AI. In this post, you’ll learn everything you need to know to get started with AI in sales — what it means, why you need to leverage it, and 5 powerful applications for your sales process.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

This is a complete guide to finding and hiring a Director of Marketing for your business. In this article, you’ll learn everything you need to know about: The role of Director of Marketing. Typical duties of a Marketing Director. The interview process, including example interview questions. What Is a Marketing Director?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Creating and calibrating a social media strategy for any company should follow the same process.

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What is ERP?

ATAK Interactive

So we’re about to break it down, exploring ERP at its core along with how it’s designed to streamline the internal processes of any business. ERP stands for Enterprise Resource Planning. It was originally conceived in the 1960s as technology to streamline and manage the manufacturing process. What is ERP?

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What is ERP?

ATAK Interactive

So we’re about to break it down, exploring ERP at its core along with how it’s designed to streamline the internal processes of any business. ERP stands for Enterprise Resource Planning. It was originally conceived in the 1960s as technology to streamline and manage the manufacturing process. What is ERP?

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What is ERP?

ATAK Interactive

So we’re about to break it down, exploring ERP at its core along with how it’s designed to streamline the internal processes of any business. ERP stands for Enterprise Resource Planning. It was originally conceived in the 1960s as technology to streamline and manage the manufacturing process. What is ERP?