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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. CRM vendor RightNow offers something similar under the label of Cloud Links. - add social media data to prospect profiles. These can be loaded into sales and CRM systems to make them easily accessible.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues.