Targeting B2B Companies with Online Display and Social Media Advertising
NuSpark Consulting
OCTOBER 21, 2012
Facebook does allow you to do a little of B2B advertising. Facebook doesn’t ask for job titles in their profile management, so it’s not easy to target specific job functions. Demandbase just recently unveiled their new company targeting platform. Madison Log ic offers a similar service, called Data Match Lead Retargeting.
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