Brandpoint

FEBRUARY 4, 2021

MAT Releases, native advertisements, CPL campaigns — it’s hard to remember what exactly these different controlled media formats are (especially after coming back after the holidays). Read More: What are CPL Campaigns? A lot of these tactics are evolving all the time and the lines between them are getting more and more blurred.

Paid Content 165

Paid Content Cost per Lead CPL Examples 165

SnapApp

APRIL 25, 2018

Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%. Storytelling in content marketing. Her goal is to position products for growth. Jenn Steele.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

Whether it’s content, email, or good ol’ public relations, she strives to delight customers and increase company revenue. Currently, the company’s funnel has improved 10x; we’ve reduced the CPL by 50%. Storytelling in content marketing. Her goal is to position products for growth. Jenn Steele.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91