Why It’s Time to Start Leveraging Database Marketing for PPC
Directive Agency
FEBRUARY 22, 2019
In a recent study by Adstage , they found that average Google CPCs increased 117 percent year-over-year. 2012 – 2014 Average CPC). Competitors will continue to outbid each other and push up CPC. If expensive clicks aren’t enough, B2B marketers typically battle complicated marketing funnels and long sales cycles.
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