Remove CPC Remove CPM Remove Google Remove POS
article thumbnail

10 PPC Best Practices to Get the Most out of Your Marketing Budget

Optinmonster

Display ads show up on Google’s partner sites and typically show both images and text. Related Content: Google Display Retargeting Ads: A Budget-Friendly AdWords Option. Google Shopping Ads. There are also tons of ways to reduce your cost-per-click (CPC). Let’s set up this rule in Google Ads.

article thumbnail

Making Sense of Marketing Acronyms: Part 1

Bluetext

CPM (Cost Per Mille) The cost of showing off your ad to 1,000 people! CPC (Cost Per Click) The cost of one single click on your ad or link. GA (Google Analytics) A web analytics service offered by Google to track and report on your website traffic.