CPC, CPL and Salesforce.com - B2B Marketing Zone

42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

JUNE 7, 2012

May refer to paid search or other CPC priced media programs. CPC : Cost per Click. CPL : Cost per Lead. Salesforce.com. Activity intended to improve organic search rankings. PPC : Pay Per Click. SMM : Social Media Marketing. UX : User Experience Online Marketing Acronyms CTR : Click Through Rate or Click Rate.

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Paid Content Lead Ranking Cost Per Click Cost per Lead

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

JUNE 19, 2014

Examples: Salesforce.com, Google. CPC: Cost-per-Click (See PPC). CPL: Cost-per-Lead. It’s important for marketers to understand what APIs can do to factor them in to their marketing strategies. Learn more about how marketers can use APIs here. B2B: Business-to-Business. Companies that sell to other businesses.

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B2B Marketing Zone

42 B2B Marketing Acronyms and Abbreviations

60 Marketing Acronyms Every Industry Pro Should Know

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