42 Digital Marketing Trends You Can’t Ignore in 2020
Single Grain
DECEMBER 6, 2019
In fact, using personalized push notifications increases conversions: 7% open rate for segmented push messaging compared to a 3% open rate for generic, broadcast messages (a 2x improvement). 54% of users convert from a segmented push notification, compared to only 15% for broadcast messages (a 3x improvement). 34) Website Security.
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