B2B Email Marketing: Best Practices and Essential Tips for 2022
DealSignal
DECEMBER 27, 2021
According to a study by Marketo , 41 characters or 7 words is the ideal email subject line length for optimal open rates. Of course, this doesn’t mean that you should never send HTML emails in a B2B campaign—but it’s a good idea to test both to see what works for you. Test, test, and test again. This tip is twofold.
101 
Let's personalize your content