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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would also put another group — one more focused on helping marketing align with, support, and enable sales: firms like BrightMarket, einsof, Longwood Software, and Salesforce.com with their Saleforce Content offering, to name a few. We generate, score and manage leads to sales completion and integration with Salesforce.com.

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B2B Marketplaces: A New Breed Takes On an Old Problem

Webbiquity

Web-based systems could improve transparency and efficiency, significantly and simultaneously reducing both procurement costs for buyers and selling costs for vendors. Resource Nation is somewhat similar to BuyerZone , but with less of a focus on price as the sole purchase criteria. Share this on Bebo. Share this on del.icio.us.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Posted by Laura Ramos at 05:46 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us So, there are a lot of resources going into trying to figure out "the formula" at the same time that the underlying chemistry is changing. Exciting times.