Sales Pipeline Radio, Episode 122: Q&A with Dave Gerhardt @davegerhardt
Heinz Marketing
JULY 16, 2018
I’ve heard it described as P2P, people to people. My favorite lesson from this is from a guy named Gary Halbert, who wrote this great copywriting book, called The Boron Letters. .” Based on what you just said, it almost sounds like this is the new way people in businesses buy from people in other businesses, right?
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