Sales and Marketing Alignment: 45 Experts Explain How To Connect The Dots
SnapApp
OCTOBER 3, 2017
Until recent years, the traditional selling process looked something like this: Marketing would hand leads off to the sales team. The sales team would attempt to close those leads. . On top of that, buyers are much more educated - 90% of the buying process is over before a salesperson talks to a lead. . Sales did their thing.
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