BenchmarkONE

AUGUST 10, 2022

Cold market: people you don’t know. Warm market: people you know already. Neutral market: people your contacts know. The first market tends to have the lowest conversion rate while the highest conversion rate will come from the warm market. But what about the neutral market?

Advertising Agencies 76

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Anteriad

APRIL 25, 2023

Bookmark the page so you can refer back and keep your marketing vocabulary sharp. Your comprehensive B2B sales and marketing terms glossary: A/B testing Also known as split testing, a way to improve engagement and conversion rates, typically used to compare the performance of email campaigns and landing pages.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Bookmark the page so you can refer back and keep your marketing vocabulary sharp. Your comprehensive marketing terms glossary: A/B testing Also known as split testing, a way to improve engagement and conversion rates, typically used to compare the performance of email campaigns and landing pages.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84