Hinge Marketing

JANUARY 31, 2022

They pursue all market segments using the same set of techniques, including face-to-face networking and encouraging referrals from existing clients. To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising. They bill hourly for this service.

Differentiation 154

Differentiation Marketing Budget Work Management Marketing Automation Services 154

Hinge Marketing

JULY 18, 2019

They pursue all market segments using the same set of techniques, including face-to-face networking and encouraging referrals from existing clients. To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising. Download The Marketing Planning Guide.

Differentiation 91

Differentiation Marketing Budget Work Management Marketing Automation Services 91

Buzz Marketing for Technology

JUNE 27, 2008

Each session included a questionnaire-based interview, an observation period, a task analysis segment, and a validation segment using prototypes. At the end of each cycle, the results were checked in a validation segment that involved the participants, and then reviewed by the project team.

Work Management 100

Work Management Studies Enterprise Management Marketing Management 100