How to optimize your marketing budget: Do more with less
Sprout Social
SEPTEMBER 18, 2023
You’ll need a plan to address top budget concerns to provide clarity and control over every dollar spent. Consider experimentation and contingency In an ever-evolving market, marketing teams should be able to try, test and learn. It will depend on what the influencers charge per campaign or if you plan to pay them based on referrals.
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