Content, Gartner, Multi-Touch Attribution and WOMM

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Content

Gartner

Multi-Touch Attribution

WOMM

How B2B Marketers can stay close to their Customers

Valasys

JANUARY 17, 2020

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. B2B marketers need to sky-rocket their multichannel-attribution modeling with the right messaging.

B2B Marketing

B2B Marketing Marketing AI Marketing Management B2B

How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

JULY 16, 2019

According to a research published by Gartner, B2B marketing campaigns that integrate four or more digital channels outlast those which assimilate only single or dual-channel programs by generating up to 300% more Return on Investment (ROI).

Enterprise Management

Enterprise Management Work Management Marketing Management Marketing Automation Services

B2B Marketing Zone

How B2B Marketers can stay close to their Customers

How to Design, Manage & Optimize Multichannel B2B Content Strategies

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