Convince & Convert

FEBRUARY 5, 2010

Two is very graphical no personality (you need personality, I don't on my blog where it's not about me but the content). but a right-hand location on content sites. I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? Thanks for your help!

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. link] jaybaer Seriously, you are missing the boat on the Double Down. It's awesome! link] jaybaer Oh man. Please don't make me go there again. Back of napkin, it's something like 10 subscribers per hour (best case). link] jaybaer Absolutely Patrick.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

FEBRUARY 15, 2010

To best develop thriving, mutually beneficial relationships with your customers, think of your social communication and email communication programs as two rungs on a content ladder. The Content You Want, via the Channel You Choose The future of integrated communications is in consumer choice and personalized preference centers.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 28, 2010

Here are some tips to help you uncover the transactional or informational rough edges that you can smooth using the sandpaper of good, relevant content: Ask your customer service team. When you find a pattern, create content to address it. This is the strategy of creating a Social FAQ. Ask your customers directly.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 3, 2010

Communicate with Content After strategic thinking, the key to social media success is content creation. And make sure to atomize your content , taking one idea and propagating it in as many places and formats as possible, each reaching a different audience. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Because so much focus has historically been on creation and distribution of content online, companies often mistake social media outlets as simply another, more social repository for this content. link] Chris Johnson Another nice post, J.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Online Marketing Institute

SEPTEMBER 9, 2018

From there, podcatchers (think podcast directories) pick up and syndicate your podcasts for free via RSS feeds. You can also pitch yourself as a guest on existing podcasts (public relations) or buy your way in via advertising networks. Your podcast content and format should be unique to be memorable.

Marketing Budget 52

Marketing Budget Work Management Ad Frequency Webinar Metrics 52

Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

JULY 8, 2010

But be careful—stray too far from what consumers wanted from you in terms of content or frequency, and you’re likely to see your inbox invitation revoked in the form of an unsubscribe. Seth Godin predicted that RSS would kill email. However, if you honor the consumer by asking for permission to send email, you can enter as you please.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. Hope that helps!

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

SEPTEMBER 21, 2010

Terrific content, per usual. Terrific content, per usual. And for ideas in creating the valuable content your business needs on social media, Jay Baer gives 7 steps to get your message right. [.] Anyway, I just got off the phone with a new client out of Canada, and we had nearly the same conversation that this post covers.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

APRIL 8, 2010

Because as a content consumption device, the iPad is simply without peer. Using the iPad to do something as mundane as check headlines on your local newspaper’s Web site becomes a visceral, tactile experience as your ability to touch and move content redefines the physiology of the task. Same with email.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

MARCH 22, 2010

He knows what he’s doing, and I can assure you the content will be solid. This program is being produced by Mike Stelzner, who runs the successful Social Media Examiner site (where I write monthly).

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 16, 2010

I mean content should be king, not one-liners on the likes of Twitter. link] unruh ann has a point – it's all about the content. Content is king, agreed. Twitter provides ready access to said content. My FB and Twitter audiences are not the same; communication styles and content are different.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. A digital marketing success story.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. A digital marketing success story.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 23, 2010

Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. Build Your Brand a Social Content Ladder in 5 Steps The More Things Change, The More Things Change philsimonsystems Pretty neat tool. It's weird on RSS.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Online Marketing Institute

OCTOBER 31, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JUNE 28, 2010

On today’s Web, buying decisions are influenced more by specific, hyper-relevant pieces of content that your brand creates to get in front of potential purchasers at the contextually-perfect time and place. If someone is looking for “chocolate ice cream&# you need to have content pieces to show up on that radar.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128