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Why Predictive Orchestration Is the Future of ABM

Content4Demand

By Tyler Heuple, Digital Content Specialist at Triblio It’s better to know your next step than step where you don’t know. Knowing the buyer’s intent before the initial hand raise is a powerful concept. ET: How Flexential Scored a Touchdown with a Campaign Built on Digital Events & Interactive Content.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

” Vidyard goes beyond basic video hosting solutions by turning video content into an active tool for lead generation, qualification and customer insight. Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

Vidyard goes beyond basic video hosting solutions by turning video content into an active tool for lead generation, qualification and customer insight. Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On.

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3 Questions Every Modern Marketer Needs to be Asking about their Video Strategy

Vidyard

But as the Internet moves towards more video content, savvy marketers are raising their expectations when it comes to what they are getting out of their investment in video. Understanding how engaged viewers are will help you understand the effectiveness of your content, whether you need to make tweaks, and the interest level of your viewers.