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Dear CEO: Find out how well your team is nurturing its B2B sales leads

ViewPoint

If you are paying (just as an example) $750 per appointment, and on average 40% or more of those appointments are with someone who cannot or will not buy, then you are actually paying $1250 per appointment—if you consider, as PointClear does, that unless it’s a qualified prospect it doesn’t count. Long term, things get even worse.

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What's it take to generate leads that fuel your forecast?

ViewPoint

At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. We can do that because the associates on our team have what it takes to have the interactions that generate quality leads. At PointClear, our average associate is 50. years—twice the industry standard.

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Parallels: Social Manufacturing & Outsourcing Manufacturing Lead Generation

ViewPoint

In fact, there are advantages similar to those of Kenandy’s cloud strategy in that PointClear’s outsourced services can accelerate lead time-to-delivery and reduce the need for internal marketing and sales groups to invest in lead generation, lead qualification and lead nurturing infrastructure.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

ViewPoint

More leads are better than fewer leads. I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. The truth is, it''s okay.

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What is Value Selling and How to Generate Leads in Companies that Buy Value

ViewPoint

Value selling is PointClear's bread and butter. I practice it every day in my role as lead salesperson for the company. (We In another video, Mike Weinberg stresses the necessity for sales to be a value creator and consultant, not just another supplier/vendor. We are not the low-price leader.) Mike Weinberg. Brian Tracy.

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Four Things to Consider Before You Buy Marketing Automation

ANNUITAS

If you can’t find an internal objective source, consider bringing in an outside consultant. To define the current process, identify gaps, and create a new lead management process that fills those gaps. This process should cover areas such as data management, lead qualification, lead routing, lead nurturing, and metrics.

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When You Should (and Shouldn't) Outsource Your Marketing

Hubspot

Qualifying Leads: Similarly, organizations with a high volume of leads don't have time to qualify all of them manually, and sometimes, your marketing team isn't sure how to go about it. Working with a consultant or agency that can help with your lead qualification might be worth it to improve sales efficiency.