Remove Consulting Remove Disintermediation Remove Distribution Remove Guerilla Marketing
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PKM and the Organization - Pollard

Buzz Marketing for Technology

One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. The audit manager pulled out an independent consultants report that listed in the criteria clients used to select a professional services firm. Guerilla News Network. This is the essence of PKM.