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4 Elements that drive B2B direct marketing results

Biznology

They range from marketing managers to sales managers, and even presidents of smaller firms. If you’re an experienced B2B direct marketer, this is probably not for you. First, start with companies by industry (4-digit SIC or 6-digit NAICS code) and number of employees by standard ranges (i.e. Do You Know the Basics?

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B2B Lead Generation Blog: Closing the loop to improve lead generation performance

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Their initial target database was comprised of 2000 product driven companies across 20 unique SIC codes.

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List Buying: 6 tips for buying the most effective lead list

markempa

This is the eternal quandary for many marketers and salespeople looking for a reliable list to contact. While we would all like our ideal customers to opt in to our lists through continuous, consistent inbound marketing , sometimes we’re going to miss a few. Find a list provider who is consultative. Number of employees.

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