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Manticore Technology Sees Expertise as Key to Success as a Demand Generation Vendor

Customer Experience Matrix

Summary: Manticore Technology released some modest enhancements to its demand generation platform today. Manticore Technology today released the latest version of its marketing automation system. Each of these makes Manticore a bit more useful but none breaks new ground for the industry. First some background.

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Finding Untapped Revenue in Your Marketing Database

LeadSloth

Lead Nurturing takes a lot of effort, but it’ll pay itself back ten times over. With a solid nurturing strategy you’ll find new sales opportunities from leads who you thought were not interested. But how do you create a solid lead nurturing plan? Make Offers They Can’t Refuse. Have Conversations.

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MarketingSherpa B2B Marketing Summit Boston

LeadSloth

My specialty is Marketing Automation Consulting, and many of the vendors were attending with a booth. Manticore Technology (booth 2). My specialty is Marketing Automation Consulting, and many of the Marketing Automation vendors have a booth. Manticore Technology (booth 2). The Marketing Automation Vendors.

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Marketing Automation Trends for 2010

LeadSloth

I have asked many of the vendors, consultants and thought leaders to give their opinion. Christoper Doran , CMO, Manticore Technology. David Raab , Raab Associates & author, Raab Guide to Demand Generation Systems. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep.

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B2B Lead Management Market Heats Up

Online Marketing Institute

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. That I’m sure to hear about them since I know I’ve missed adding many to this list.) IF they have sales reps twiddling their thumbs, they start screaming for "more leads" and don't care how you get them.