Industrial Marketing Today

SEPTEMBER 27, 2010

They help bridge the gap that marketing content and social media can never do According to Dave, social media is not disintermediating the great sales people, it provides them the vehicle to be a more important contributor to their customers’ success. His comment to me was “This is fantastic!

Social Media 60

Social Media Social Marketing Media Planning 60

B2B Marketing Zone Posts

OCTOBER 5, 2010

Tribes Rule the Hyper-Social Organization - Paul Gillin , September 8, 2010 I’ve been looking forward to reading The Hyper-Social Organization since I first heard François Gossieaux and Ed Moran discuss the findings of their “Tribalization of Business&# research at a conference two years ago. Disintermediation (3). Media (258).

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Buzz Marketing for Technology

JUNE 27, 2008

One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. Use RSS feeds to simplify publishing and subscribing to others content, and show employees how to use them and how to integrate this content into their personal taxonomy. Bloglines My RSS Subscribers.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100