Comparison Marketing Mix Microsite Web 2.0 
Marketing Insider Group
NOVEMBER 4, 2010
The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Later in evaluation stage, we provide things like head-to-head comparisons that when downloaded, we get some insight as to how deep they are in the buy process with some customized questions. 5% conversion rate of mostly unqualified leads.
Marketing Insider Group
NOVEMBER 4, 2010
The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Later in evaluation stage, we provide things like head-to-head comparisons that when downloaded, we get some insight as to how deep they are in the buy process with some customized questions. 5% conversion rate of mostly unqualified leads.
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